Kolla — Microsites
Turning any product into a transparent, mobile-first brand experience
Our process
Challenge
We designed a scalable microsite system for Kolla that became the foundation of their platform, a flexible, mobile-first template that adapts to any product or industry. Several of Kolla's client microsites, including Törst and Ocean R, were built directly on this framework.
Solution
Kolla needed a way to present new client concepts quickly and convincingly, without building each microsite from scratch. We designed a modular system, built once and refined through real use, that now powers multiple live microsites while keeping each one feeling tailored and on-brand.
Törst
Törst is an organic soda brand from Stockholm with a serious thirst for transparency. For each flavor, we built a microsite that shows how the soda is made, where every ingredient comes from, and the story behind the brand – all in one quick scroll.
Raw Republic
Raw Republic is a concept project showing how the Kolla microsite can work for fashion. With EU legislation soon requiring a Digital Product Passport (DPP) for every garment, we designed a microsite that gives each piece its own transparent profile – covering materials, origin, and production details.
Nova Paint
Another concept application, this time for paint. The microsite shows ingredients and origin alongside practical info, like how to recycle leftover paint or dispose of empty buckets responsibly.
Resonans
For headphones, the same template shifts focus to longevity, making it easy to shop spare parts and keep your set running longer.
Ocean R
Ocean R designs sustainable staff uniforms for luxury hotels, made from recycled and responsibly sourced fabrics. For each piece, we built a microsite that gives staff and guests insight into the garment, including a care guide and its environmental impact.
Forma
Forma is a concept project for furniture and interiors. The microsite shows each piece's digital product passport, from raw materials and origin to CO2 emissions, along with care guidance and styling tips to complement it.
Kolla microsite
This is Kolla's own microsite, the entry point for explaining everything: what a DPP is, how Kolla works, and the opportunities it opens up, from brand loyalty to second-hand and aftermarket revenue. A QR code links straight through to Kolla, turning the explainer into the next step.
Our best projects started with an awkward first email.
Maybe you don't know what you want yet.